To produce a vibrant promotional film which celebrates the launch of the new Alphablocks magazine.
In one of CBeebies most popular pre-school programmes, the Alphablocks bring learning to life through phonics teaching. Ahead of the accompanying magazine release, Scorch Films were invited to create a playful film showcasing the programme and forthcoming publication. Featuring a lead interview with creator Joe Elliot and a great supporting cast of children and parents, the result is an entertaining testimony to the brilliance of the Alphablocks.
The film is incredible. We can show it to anyone and be sure that the objective will be met; ‘the person will gain an insight into the unique experience of having someone you love go missing’. It strikes a fine balance between being emotive and informative without overdoing either.Karen Robinson, Missing People