crucial trading logo

Brand Film

white play button

The Challenge

To produce a high end brand film for bespoke carpet company, Crucial Trading.

The Idea

Filming with shallow depth of field and low lighting, we were able to give the film a very high quality look. Coupled with the haunting soundtrack, the finished result is the perfect summation of the quality and range that Crucial produce. Still photography was also captured on the shoot, for use across their brochures, website and marketing.

  • Video Production
  • Brand Film
  • Product Video



crucial trading video production

Everyone loves the brand film - one of the reps even likened it to a John Lewis Xmas ad - high praise indeed…Just thought you should all know how well it’s being received. When it was released to the reps in last week's presentation, everyone was stunned in silence.

Beth, Crucial Trading

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