To produce a sketchbook style animation of the ABC’s of healthy eating for babies and toddlers.
To engage with their primary audience for this online commercial, we showcased the new Organix food range through story telling. We used a well-crafted nursery rhyme that included lots of brand and nutritional information, combined with a fully animated book with playful illustrations brought to life inside each page. Scorch Films used a soft bleed technique throughout the animation, and the finished look created a unique end result that was perfect for the Organix brand.
Really gorgeous and amazing production – especially given the amount of time to shoot and post it…a SUPER fabulous job… The final video production is fabulous.US Events Co-ordinator, Macy’s