To produce a television commercial to promote travel booking website wakanow.com to the 18-35 year old local Nigerian market.
Taking the concept of ‘life is a blank canvas’, we show an artist drawing scenes from some of the world’s favourite holiday destinations, which are then brought to life with a wash of bright colours. Typical Nigerian travellers enjoying their holidays are transported into each of the drawn scenes by the talented animators here at Scorch Films. The artist was filmed in a large studio drawing onto a huge canvas, with the drawings themselves added in post-production. The result is a stunning organic look which really showcases the vibrance of the destinations and instills in the viewer the excitement of visiting these locations.
I have been very happy with the team at Scorch who have always been there for me and Gemalto. Always creative, out-of-the-box thinkers, pleasant, positive and professional. They have the positive energy that assures the quality and the realisation of our projects no matter how difficult or complex. Always great quality and on-time delivery.Christos Christou, Gemalto